The one I recall emphasised all the upsides of not being a blockchain-based project. It was good, pretty, and it should be buried deep.
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ā¦ think weāre alright leaving it, new content is needed but we donāt need to bury what was said, but rather explain better how we actually/for reals get there - that said different audiences care about very different things and initial targets (big uploaders, builders and of course node operators), might care as much about the practicalities as they do about the intention - the storage network is still not blockchain based - and although it will now launch utilising DLT for payments, it will move away from that as it scales to itās own Native token
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Just to note @TheGreatTit I would have put a 
on your message if could have found one, itās a brutal yet fair point
Thank you for sharing these insights and the update on Marketing direction. Itās clear that thereās a lot of exciting work happening, and I appreciate your enthusiasm about the upcoming launch. I do think thereās an opportunity to make future comms even stronger by simplifying some of the language. Breaking down key points into shorter sentences and avoiding too many buzzwords might help make it more digestible and real for everyone. Iām really looking forward to hearing more at the Stage Event and seeing these plans come to life!
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But also keep it simple, If there were like a dropbox app, sharing app, transfer tokens wallet, then we could go from there. Also there needs to be good marketing communication what to expect at launch and what will come in the future. The project needs to push, to launch and get new funds to continue develop. So we need as much people as possible at launch and need to be honest about what it will bring at launch and the future possibilities. As long people know what they get, that they donāt get dissonance on what the network brings and their expectations.
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depending on the pricing structure of data updates ā¦ autonomi could provide a pretty simple way to exchange communication information (ip/port/publickey) too and apps could do the rest of the work via p2p comms ā¦
here a simple p2p chat app via hole-punching (local machine behind router - no port-forwarding; cloud machine has firewall active; just the GUI is allowed explicitly
itās not that difficult once you have a platform to exchange the connection info ā¦ and ofc it wonāt work for everybody ā¦ but at least a bunch of people can use the network then already like this ā¦ and apps can become better ā¦
live-chat (like IRC) ā¦ ant markets (offer static in the network ā¦ buying process/communication as live-communication) ā¦ a p2p exchange ā¦ possibilities are endless ā¦ and there no longer is a centralized server that can be shut down that holds the connection info ā¦
ā¦we need an API and more info about data structures / pricing models for updates
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I think I agree and also donāt at the same time here (have a different point of view when it comes to sequencing but aligned with you from a substance perspective).
For me itās a big leap for us to attract what I would refer to as āretailā or āpersonalā internet users, without a very, very compelling set of applications for them to enjoy - as we will be pulling them from their current, perhaps longstanding, behaviours, tools and products/services. Iām not convinced that they will, at this very early stage, care much about the network and what it is doing or enabling, but rather the actual experiences that it (perhaps unknowingly) gives them to access.
To that end ābuildersā, some of whom will end up as those behind the networkās most impactful applications, āpartnersā who already have āthe nameā that means others in the market are more likely to sit up and pay attention and also provide data for node operators to host - and the node operators, who make it all possible in the first place, are the 3 critical audiences to engage with.
Annoyingly there is no real neat and tidy sequence here (a consultant would venn diagram the heck out of it), but campaigns and communications that treat and speak to each, addressing their motivation/benefit for being part of this ecosystem feels like a sensible place to start.
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Bit of a whitewash there
all I see is a white box
Can anybody explain what autonomy does better versus a project such as arweave? Arweave already seems endgame territory to me to be fair, and it does computation now aswell eta feb 2025.
Is it just lightweight nodes autonomy seem to have covered?
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Have a careful read of their announcements. There was a topic here (I think in related projects category) where people pointed out some very interesting things
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God forbid 
Of course the vid is part of this projectās history and a nice throwback to, I donāt even know, 2018?
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I would have thought a few months of ālive beta with buildersā would be a logical next step in a smooth launch sequence; where the network really starts feeling alive to users, various apps pop up, and the network & API can be tweaked based on real world performance and use cases, and the users/devs will be fairly tolerant to bugs & network adjustments.
After a few months of enthusiasts prodding & tinkering, many teething issues would be removed ready to ramp things up with big partners, and there would also be a keen community of builders & users helping to create a diverse ecosystem.
I could be wrong, but I would expect big partners will likely be less forgiving of teething problems than a bunch of keen app developers & tinkerers would be, making it perhaps riskier to āgo bigā with these partners in the very early days of the network?
So, āsmoothā in my limited view would be; the current beta, followed by ālive beta with buildersā to stress-test API & network use cases, followed by scaling up with partners when the network is maturing.
Just my ill-informed thoughts, and probably not helpful at this stage in the game, but hey, Iāll share them anyway 
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This is a very important point and was part of the earlier roadmap, although still featured too late in that plan IMO. Autonomi kept promising the API was nearly ready but other things were prioritised instead. It still isnāt released and hasnāt been designed or reviewed with developer feedback.
Not doing this has left important areas of network functionality untested, the API likely to be flawed and clunky in some areas (which is very very difficult to fix later) and potentially serious issues in the network undiscovered.
Issues with Registers that I found remain unsolved at this point and fixes are unlikely to be tested for months. Operation over mobile similarly. I could make a longer list. Other developers have also been trying to help but without success, because the Autonomi devs could not spend time on this.
Now the project risks trying to drive off like a badly assembled kit car, bits falling off as it lurches forward, stops and lurches forward again (manual drive folks!) Ok, maybe not that bad but you get the picture, much better to try walking alongside it before you tell it to run. This is untried innovative tech.
These are further reasons I think the September plan higher risk than taking time and getting the native token working and gaining reputation before worrying about exchanges.
We already have on-ramps for that (holders, Foundation and node runners), and one big off ramp in terms of buying storage. Others will follow as the network stops falling over and more use cases arise.
People will also trade informally as they did with bitcoin - only larger businesses and those investors wanting a quicker exit need exchanges before the network has been proven to work and broadened is app base. And doing so too early risks another Mastercoin debacle.
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Crypto is most definitely not easy to use, and unlike other technologies you actually do have to have a fairly decent understanding of how it works or you are going to get robbed. In fact its become such a problem UK exchanges are now compelled by law to warn users: āMake sure you have a thorough understanding of crypto before investingā or words to that effect before signing up. For average users understanding crypto is difficult, making an app simple to use isnāt addressing that problem, its evading it. As a bare minimum : You MUST write down your 12 word key and you MUST understand why you are doing it . No app can get around that. And thatās the absolute bare minimum you must understand to use crypto. Security and convenience donāt mix. There are few technologies in existence where that is more the case than in cryptocurrency/money exchange. Hard wallets exist for a reason - being hard.
interesting that regulators dont insist on a āMake sure you have a thorough understanding of fiat currencies investingā on traditional financial products and services. They should, especially savings accounts where interest rates are negative, if the real rate of infation is accounted for.
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Most do and folk here have complained about it more than once. Investment platforms are required to highlight risks and gather information to validate investor experience is due to different products.
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Where in the world is a saving account negative?
Negative real interest rates.
If inflation is e.g. 5%, any savings account that offers under 5% ARP has a negative real interest rate.
Itās very common for inflation to be higher than the rate of interest on savings accounts.
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That makes sense, didnāt realize you were talking real interest rates with factoring in inflation. Thought you were saying some people pay interest to let a institution/bank hold their money which didnāt seem right.