OK lets say its better in all manner of things. YOU know, I know, @Tim87 knows, how will you grow it? Better still, where will you get the $billions needed to run against the grain and onboard users that think they already have the soup you are selling? It takes huge resources to move people laterally. Far fewer to move them forward. (bit still a lot)
It has to be better twitter, better facebook, better storage.
No kidding,
Yes it does, it needs to out-innovate, consistantly, hour-by-hour, daily, weekly, yearly and forever. That my friend takes more than a better BTC exchange, or mega uploads. Thats takes small army and some serious cash. You wont beat facebook at a game it invented. Has to be a new game … a better game.