Marketing Initiatives

I would not underestimate the affect this has on the rest of the team and management. Having to teach somebody the whole system is a huge job, many many interruptions to the guys and then approval/authority meaning read all the materials, understand the goals. Then answer community questions on why we did X Y or Z etc.

Not putting you off, but every new area of the business like this is not isolated at all, far form it.

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Thanks for the feedback David. Guess there isnā€™t a ā€œgoodā€ way to do this. Your answers reflect some of the considerations I had when I voiced my opinion earlier about the need for the marketing effort to be in-house: Approval/authority of the marketing materials, making sure the stated goals of MaidSafe were being adhered to, constant communication with separate entity so MaidSafe would be able to answer questions on X, Y, Z, etc. but I understand it is a difficult situation and no easy way forward. Good thing the SAFE Network should be a lot like Tesla: No marketing actually required.

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Wonder how that happenedā€¦

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Unbridled marketing by somebody as skilled in that art as myself :slight_smile: Donā€™t worry I will only tweet about sheep, chickens and ducks when we launch. Well maybe also pigs, donkeys, cows and trees, but no mention of the coin price being too high :slight_smile:

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Tesla stock reels after electric car makerā€™s missed sales

A stock rating downgrade on the wake of missed third-quarter deliveries drag Tesla shares.

Wonder how that happenedā€¦
[/quote]

Old news from October of last year. One-year stock performance for Tesla: up 198%, Standard & Poors Index: down 4%

However, Elon Musk tweet wipes $14bn off Tesla's value - BBC News

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Typical short-term over-reaction by the market. Not to worry. Detroit should be worried, though.

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Even unbridled marketing might actually be better, haha :joy: (mostly) in jestā€¦

Any who, Tesla mgmt isnā€™t exactly the kind Iā€™d want to emulateā€¦

Musk must have been on some great stuff when he put out that series of tweets

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Elon is just proving that not even the creator can kill a superstar.

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But the product, the product . . .
The goal is to get people to buy the product, no?

ā€œThe Model 3 topped global sales of plug-in electric cars in 2018, and also listed as the top-selling plug-in passenger car in the U.S. and California in 2018. As of March 2020 the Tesla Model 3 is the worldā€™s best-selling electric car, with more than 500,000 sold.ā€
Wikipedia

And thatā€™s without any marketing. Would the SAFE Network sell so fast!

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If you look at Zoom, their key priority in marketing was to let the product sell itself. They had , I think, 10 million users after Year 1 and with the pandemic now have 300 million.
So if we did nothing in terms of of marketing till there is an actual product, all we lose is time to build up momentum, versus, doing marketing stuff now and risk the age old argument ā€œyeah but when will the plat form be stable enough to actually build a final productā€.
Just some random thoughts.
I also liked Zoomā€™s idea of taking out billboards in high traffic density areas but this may be too expensive right now

Spits his tea!

[Not really, too precious :wink:]

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Elon Musk gets too much attention (too ā€˜centralizedā€™). And apparently he was not the only one finding the price too high. Should he say it is too low, will the price go up again?

Day-to-day market fluctuations are nothing to be concerned about, always look at the the long term results. But E.M. should be a litttttttttttttttttlllllllllllllleeee bit concerned about what his board and the S.E.C. might think about these shenanigans.

I personally donā€™t care about the value of Tesla stocks in itself. The potential impact of Tesla on positive evolution in car technology etc is more interesting to me. That seems less then a couple of years ago, but Iā€™m not following it that closely.

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To catch you up-to-date: Practically all car manufacturers have electric vehicles in the works but all of them will have a hard time catching up to Tesla, primarily because of their lead in software but also from the fact that Tesla is on track to create additional revenue streams (see the Tesla Network) that will mimic the service revenue from ICE cars. Not to mention the ICE car companies are trying to figure out how to get their dealers behind the move to EVā€™s since the service revenue a dealer would realize from them would only be a fraction of what they are making off gas cars. The public is showing an interest that is growing all the time:

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Thatā€™s actually a bit how I see Bitcoin and even MAID. I do own some coins, and sure, it would be nice if they went to the moon, but there is so much more at stake. Itā€™s all about open source and collaboration.

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In general, I donā€™t put too much ā€œstockā€ in stock prices (pun partially intended), mostly because equities were largely in need of the massive correction that has happened this year. With Tesla, Iā€™m more interested in their ability to hit their sales targets and their competitive position in the auto market, which Iā€™d liken to the number of SAFE Network users and how well SAFE Network (as the only true decentralized Internet) performs against clearnet alternatives.

Iā€™m generally of the philosophy that marketing (I.e. how do you reach and satisfy the consumer) is of more importance than finance (I.e. fancy balance sheet management to optimize short to mid term stock price performance). Effective marketing can help share value with the broadest set of peopleā€”consumersā€”while in most cases, stock price performance distributes value among a smaller set of shareholders.

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