It’s both / and. Social systems thrive if there is content to share, so if there isn’t much to share, the gearing of social is inhibited, and equally, content without means to share will also not create as much growth as with social.
See the following topics for recent thoughts on what safe links might be, and what would happen when they are shared outside SAFEnetwork.
We can’t make links work for people who are not yet aware of the network, but we could make them send such people to a website that explains what the link is and how to access the content referred to by the link (see first topic below).