Safe Chat — Friday 26th February, 9PM GMT

[JimCollinson]

Wee followup on something a briefly mentioned during the unrecorded chat on Friday, hope it’s useful…

What's our marketing hook? What do we do about it?

At Friday’s Safe Chat, in the off the record part at the end, I briefly mentioned Value Modes, and the work of Chris Rose. Rather than write another mega forum post, I figured I’d put down in video form some thoughts on why, and how, we might use some of the processes from sway campaigning in marketing the Safe Network: [Thinking about Value Modes when we talk about the Safe Network]